By Robert Grede
Eventually, a enterprise consultant that kicks ass! disregard the jargon and hype: there are five--and merely five--ways to accomplish exponential progress on your company. Are you prepared to kick ass? The five Kick-Ass thoughts each enterprise wishes is the final word business-growth consultant. packed with real case experiences, visible components and strategic steps, this ebook will set you on a path to reach--and exceed--your progress ambitions. during this no-holds-barred guide, Robert Grede supplies the basic recommendations for bettering every one zone of your enterprise. alongside the best way youвЂ™ll realize: tips to create a strategic development plan some great benefits of paying for industry proportion how one can hunt for enterprise how one can promote extra in your present buyers the best way to introduce new items
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Additional info for 5 Kick-Ass Strategies Every Business Needs: To Explode Sales, Stun the Competition, Wow Customers and Achieve Exponential Growth
W hat is this thing called marketing? ” Sounds simple. Take something and sell it. ” They seem to make the subject as mystifying as possible, as if only they understand it in all its complexity and subtle nuances. Balderdash. Marketing is the satisfaction of needs and wants through the sale of your products or services. 34 The 5 Kick-Ass Strategies Every Business Needs That’s it. No corollaries. No fancy bric-a-brac. That definition works for all possible contingencies. It is imperative, however, not to confuse needs and wants.
No fancy bric-a-brac. That definition works for all possible contingencies. It is imperative, however, not to confuse needs and wants. The two are not the same, and therein lies a fundamental principle of marketing. Consider the differences. Human needs are few: food, clothing, shelter, love, esteem, and maybe a good mutual fund. Wants, on the other hand, are desires for specific goods that satisfy a need. A person needs food and wants a cheeseburger; needs clothing and wants an Armani suit; needs shelter and wants a home on the water.
Prepares for unforeseen developments. • Leads to better coordination of everyone’s efforts. • Helps develop performance standards. • Inspires a sense of commitment to the growth process. • Allows investors to understand your financial needs and helps assure them they will receive a return on their investment in your company. SAMPLE STRATEGIC BUSINESS PLAN Begin with an outline. I have found that most fill-in-the-blank software is a waste of money, and while many books and websites have standard formats that you can use, most carry an accounting bias, emphasizing the numbers more than intangible factors.